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  • Broadcasters/Presenters
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  • Entertainers
  • Digital Content Creators
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Sin Howard

Portfolio Bio
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Sin Howard started her life as it was meant to continue; she was born at home with the song “Sweet Lullaby” by ethnic electronica musicians Deep Forrest playing in the background - and music has been ingrained in her life ever since.


The co-host of George FM Drive and high-energy DJ has channelled her creativity and self-expression into a career based on music and dance; a natural extrovert and “big muso,” she feels most at home when she is performing; sharing her passion with others and being heard, seen and felt. 


Free-spiritedSin grew up with her tight-knit, supportive family in a home on the Hibiscus Coast where music was always playing; they would often go out dancing together (her older sister took her to her first rave!). 


Sin started dance classes at the age of three, training throughout her teens (in hip hop, commercial jazz, contemporary, lyrical, ballet and musical theatre), and at 18 she made the decision to move to Sydney to dance full time, training five days a week.

It was during this period that Sin realised that what she most loved about dance, was the music she was dancing to. Returning to New Zealand in 2016, she was accepted into AUT to study communications, majoring in radio, with favourite station George FM providing the background music to her studies. She continued to teach dance, while performing and choreographing for the Vodafone Warriors and New Zealand Breakers dance squads.


Sin approached George FM for an internship, and her talent for hosting shone through instantly; she was quickly moved through the show roster, fronting Saturday mornings; then nights; then days. 


Inspired by her mother’s best friend, who is a DJ, she learned the skill herself, practising every night after her show finished at 11pm (another inspiration for Sin is Annie Mac, Irish DJ and host of famed the BBC Radio 1 shows). Her self-taught technique has evolved into a career playing everywhere from city nightclubs to festivals up and down the country (including opening for Fatboy Slim).

Her rapid trajectory of hosting live radio and performing at gigs has delivered her right into helming the George FM Drive show, where she provides the soundtrack to Kiwi’s evening commute.

Sin is one of those lucky people who would – and does – happily do her job on her days off; she loves that she “gets to geek out” over all genres of music with like-minded people every day; and the connection she fees to her listeners. 


Sin lives in central Auckland with her partner, fellow muso Graham, with whom she spends her spare time talking about music, listening to music and DJing around the country (and also discovering delicious new places to eat!). In her spare time, you can find Sin indulging in her love of fashion and makeup, reading, learning about interior design and styling, or on Aunty Duties with her beloved nephew Van. 


Sin loves to push boundaries; is not afraid to speak out for anyone marginalised; she’s a strong advocate for women’s rights and sex positivity. She is excited to collaborate with forward-thinking businesses and brands whose progressive values she can align with.

Sin Howard represented by Outspoken by Odd
Sin Howard represented by Outspoken by Odd

Sin Howard started her life as it was meant to continue; she was born at home with the song “Sweet Lullaby” by ethnic electronica musicians Deep Forrest playing in the background - and music has been ingrained in her life ever since.


The co-host of George FM Drive and high-energy DJ has channelled her creativity and self-expression into a career based on music and dance; a natural extrovert and “big muso,” she feels most at home when she is performing; sharing her passion with others and being heard, seen and felt. 


Free-spiritedSin grew up with her tight-knit, supportive family in a home on the Hibiscus Coast where music was always playing; they would often go out dancing together (her older sister took her to her first rave!). 


Sin started dance classes at the age of three, training throughout her teens (in hip hop, commercial jazz, contemporary, lyrical, ballet and musical theatre), and at 18 she made the decision to move to Sydney to dance full time, training five days a week.

It was during this period that Sin realised that what she most loved about dance, was the music she was dancing to. Returning to New Zealand in 2016, she was accepted into AUT to study communications, majoring in radio, with favourite station George FM providing the background music to her studies. She continued to teach dance, while performing and choreographing for the Vodafone Warriors and New Zealand Breakers dance squads.


Sin approached George FM for an internship, and her talent for hosting shone through instantly; she was quickly moved through the show roster, fronting Saturday mornings; then nights; then days. 


Inspired by her mother’s best friend, who is a DJ, she learned the skill herself, practising every night after her show finished at 11pm (another inspiration for Sin is Annie Mac, Irish DJ and host of famed the BBC Radio 1 shows). Her self-taught technique has evolved into a career playing everywhere from city nightclubs to festivals up and down the country (including opening for Fatboy Slim).

Her rapid trajectory of hosting live radio and performing at gigs has delivered her right into helming the George FM Drive show, where she provides the soundtrack to Kiwi’s evening commute.

Sin is one of those lucky people who would – and does – happily do her job on her days off; she loves that she “gets to geek out” over all genres of music with like-minded people every day; and the connection she fees to her listeners. 


Sin lives in central Auckland with her partner, fellow muso Graham, with whom she spends her spare time talking about music, listening to music and DJing around the country (and also discovering delicious new places to eat!). In her spare time, you can find Sin indulging in her love of fashion and makeup, reading, learning about interior design and styling, or on Aunty Duties with her beloved nephew Van. 


Sin loves to push boundaries; is not afraid to speak out for anyone marginalised; she’s a strong advocate for women’s rights and sex positivity. She is excited to collaborate with forward-thinking businesses and brands whose progressive values she can align with.

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